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MEET CORAL MCDONALD -Fashion Management Student

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As a fashion management student, I am interested in experiencing as many aspects of the industry as possible. I have some experience in Fashion Merchandising Admin work, and am looking to gain more. Fashion has played a big part in my life since my mid-teens, especially with being alternative and queer. Queerness and fashion often go hand in hand - especially with the recent trend of androgynising fashion. When it comes to fashion and alternative identities, there is a lot of emphasis on DIY - I personally partake in this by editing my own garments, be that through bedazzlement or other forms of embellishment. 

It is clear from a lot of my outfits that self expression is what draws me to the fashion industry - I think that being able to express oneself through clothing is so important , especially with the state of the world these days. Fashion is how I found freedom, and that liberating feeling is something I want to help others feel through their clothing - rather than just being a material item, something meaningful.

Though my personal style is incredibly important to me, I also am comfortable working over an array of different styles - I have worked with a brand that caters towards older people and enjoyed the work I did there, I am very flexible when it comes to the styles I will work with.

ABOUT ME

Since the beginning of my course, trend forecasting has taken the forefront of my fovus - I love getting my hands on numbers and statistics and applying them to real-life demographics. This has made me quite an avid user of Google Trends and services such as WGSN or Edited. I also have been managing professional social medias for over a year now - one for my band and one for NTU Rock and Alternative Music Society, so I have quite a bit of experience with posting for algorithms and ensuring posts are cohesive and on-brand - especially for my target demographic.

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CONTACT

Term-time address: 522 Minerva House, Spaniel Row, Nottingham, NG1 6EP

Home address: 176 Bridgend Road, Maesteg, Bridgend, CF34 0NB

+44 7368 814279

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©2023 by Coral McDonald - Fashion Merchandiser. Proudly created with Wix.com

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